Money
- Signed
- Contract accepted on CreatorGrid.
- Approved
- Approved by the brand, not signed yet.
Time
- Acquisition
- From finding a creator to submitting them to the brand.
- Delivery
- From the brand's approval to the creator's payout, including renewals.
Acquisition stages
- Sourcing
- Finding creators on CreatorGrid, Instantly, agency rosters and Instagram, checking audience, views and past brand rejections, pricing them.
- Negotiation
- Offers, counters and agreed rates with creators and their managers, over email (creators@, Instantly) and Instagram DMs.
- Brand approvals
- Pitching creators to the brand in Slack with audience, views, rate and usage rights, and agreeing rate ceilings and usage terms with the brand.
Delivery stages
- Onboarding
- CreatorGrid invites and contracts, DeleteMe accounts and promo codes.
- Briefs
- Turning the brand's concepts into a brief for each creator (Notion cards for Viktor).
- Creator comms
- Emails to signed creators: questions, nudges for scripts and drafts, deadlines, codes and posting steps.
- Review
- Scripts in Google Docs, videos in Frame.io (Viktor) or Drive (DeleteMe), sent to the brand, feedback passed back, approvals marked on CreatorGrid.
- Brand updates
- Slack updates and asks to the brand on signed creators: finished videos, renewals and usage.
- Payments
- Checking invoices against approvals and the contract, approving on CreatorGrid, then flagging Angus in Slack to pay.
Non-brand
- Product & Coordination
- Linear tickets and PR reviews, V3 planning and dashboard mockups, usage-rights audits, strategy and process work (skills, Toggl, this dashboard), daily catch-up and wrap-up, vault and tracker upkeep, team Slack and meetings.
